FIVE TOP CHALLENGES IDENTIFIED
In a recent poll* from some of the top marketers in the country: client side, vendor side, agency side, thought leaders, former clients and colleagues, the question:
WHAT ARE THE TOP FIVE CHALLENGES YOU OR YOUR CLIENTS FACE ...
THE 3-5-7 RULE FOR EMAIL MARKETERS
3: You have three seconds to get someone’s attention
5: You have five seconds, once you get their attention, to draw them in
7: If you got this far, you’re lucky. Congratulations. The ...
Letter writing has forever been integral, and honored as a means of communication – and surely deemed “art” in the past. It is fast dying, which is sad. But it makes me wonder: what comprises a good message in this ...
One of my tasks is to help clients assess potential new vendors in the ESP space, often in a replacement scenario. There are so many vendors out there, and rest assured there is a perfect fit for every client. ...
A personal experience with 1-800-FLOWERS
(including a not-oft-used “new/old” element)
Recently, I had an anniversary of a past birthday, and received a delivery from 1-800-FLOWERS, via FedEx, on a Saturday. Door delivery. Sweet!
FIVE MINUTES LATER, my phone rang. 1-800-FLOWERS! ...
I love to watch cooking shows because... well, I love to cook. Recently, I have seen a shift in show themes - taking classic dishes and “re-inventing” them – getting back to basics with a fresh approach. I ...
